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Business Dashboard Blog

 

Building a Data Dashboard to Create Brand Ambassadors

Jul 01, 2018

Brand ambassadors are some of your most important customers. They're the ones who get the word out about your brand, sharing information about your products, your company, and your services. A good brand ambassador might come onto your social media channels and answer some of the most frequently asked questions about your business. Building brand ambassadors, however, means going beyond the basics of customer service and creating solid data analysis techniques that allow you to see what your customers really want from your business and allowing you to create it so that they'll go out of their way to post positive reviews, share information about your company, and connect with others who are interested in your products and services. What transforms customers from one-time customers to repeat customers, then helps them take that vital step to becoming brand ambassadors? It starts with a data dashboard that will allow you to collect information, analyze it, and determine how you can best reach out to those important customers.

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5 Dashboards EVERY Marketing Agency Needs to Have

Jun 13, 2018

As a marketing agency, you have a lot of data points, metrics, key performance indicators, and details to monitor and manage for your clients and for your own agency. It can get overwhelming and it’s a never ending job, that’s for sure. In today’s world, data is everything for a marketing agency. With more and more of the marketing and advertising today moving digital as we all transition from more of an outbound philosophy of marketing to more of an inbound practice, we are able to track, measure, optimize, and monetize more of our data every single day. That goes for your clients as well as your own agency.

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Mashup Data: The Evolution of Business Analytics

Mar 28, 2018

Data is really the only way to efficiently run your business. It’s as simple as that. We are in the age of data and whether we like it or not, there is enough data on each of us and our businesses to drown in. The evolution of business analytics has brought us to the point of actually collecting, monitoring, and optimizing our businesses based off of data instead of gut feelings, best practices, or in a worst case scenario, hopes and dreams.

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Our Top 7 Tips on Creating Dashboards

Mar 13, 2018

We talk a lot about creating dashboards and how creating and developing different dashboards can help your business, but not all dashboards are created equal. There isn’t necessarily one correct way to build a dashboard for your business, but there are definitely wrong ways to do it. The purpose behind having a dashboard (or many dashboards) is to make analytics and data aggregation and review easy. It’s meant to make your life easier so that you can spend less time tracking down all of your data and analyzing it.

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Marketing Agency 101: What To Monitor In Your Own Data Dashboard

Feb 15, 2018

As a marketing agency, you’re likely laser focused on helping your clients to improve their keyword ranking, get engagement on their social media posts, create great content, improve click through rates, and prove return on investment. Just like any other business, it’s easy to forget about ourselves. We get so caught up working on revenue generating activities and putting out client fires that our own business, marketing, and growth gets thrown to the wayside.

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How to Monitor Your Sales KPIs & Motivate Your Sales Team

Jan 26, 2018

Your sales team is the lifeblood of your company. If they aren’t consistently hitting their quotas (and hopefully surpassing them), then you’re probably losing money and, obviously, a business that is consistently losing money doesn’t stay in business very long. Needless to say, keeping a close eye on your sales KPIs (key performance indicators) and the performance of your sales team can mean the difference between a record year and closing the doors.

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How to Make Your Small Business Analytics Digestible

Jan 12, 2018

You’re a small business owner; you have a lot on your plate. Ok, well that may have been the understatement of the year. Innumerable projects, client requests, sales and marketing considerations, revenue concerns, employee retaining and hiring -- the list goes on and on seemingly forever!

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Advertising Dashboard: What Your Metrics Mean

Jan 09, 2018

Looking to ramp up your advertising game? Or, maybe you’re new to the space and are ready to test drive some ads. Our recommendation: keep your eye on the prize by setting goals ahead of time using an advertising dashboard. Metrics, in this instance, are key performance indicators (KPIs) that determine the success or failure of your advertising campaign. Of course, we’re aiming for success!

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6 Ways a Free Dashboard Software Can Make You Money

Jan 02, 2018

We all learned at a young age that, “If it sounds too good to be true, it probably is.”, but every once in a while something comes along that goes against this. While most things that are free are really only worth what you paid for it…nothing, a free dashboard software can actually be worth some good money to you and your business. Don’t believe me? Keep reading…

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Why Every Business Should Be Using a Competitor Dashboard

Dec 19, 2017

Imagine having competitor data instantly available to you in real-time. And not a mess of numbers either, but clean, colorful charts that point to immediately actionable metrics and suggestions? What if you could view, compare, and contrast multiple competitor data points simultaneously?

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