5 Customer Support Metrics Every Customer Service Department Should Be Measuring

When you think about great customer support, what are the first things that come to mind? If you’re like most people, you probably think about patience, positivity, knowledge, and a willingness to help, among others. What you probably don’t think about right away is metrics. But, if you’re the CEO of a business or manage a customer support department, you probably should be thinking about your metrics. While all those items listed above…

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3 Internet Marketing Mistakes to Learn from Bar Rescue

Sometimes reality TV is pollution. We know. Stay with me. Bar Rescue is a guilty pleasure I find helpful for small business owners and internet marketers, thanks to bar scientist and expert Jon Taffer. He forces struggling bars to face the harsh reality of their condition then overhauls the establishment to improve all facets including branding, customer experience, product/services with the goal of customer retention, happiness and increased sales. The best part? He's always brutally correct at the…

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