How to Make Your Small Business Analytics Digestible

You’re a small business owner; you have a lot on your plate. Ok, well that may have been the understatement of the year. Innumerable projects, client requests, sales and marketing considerations, revenue concerns, employee retaining and hiring -- the list goes on and on seemingly forever! Small business analytics are the fuel that often informs the action behind many of these ongoing tasks towards business growth. As a business owner, or even an…

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The History of the Evolution of Business Analytics

Imagine what measuring business analytics used to be like before online dashboards or even Excel spreadsheets. No, we’re not talking about the Dark Ages, but a mere few decades ago. With cross-departmental data collated on handwritten ledgers -- with heaps of room for human error and missteps -- the evolution of business analytics have had quite a (not so) technological journey until the last twenty years or so. Business analytics and technology have…

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