What are Closed-Loop Analytics?

It’s no secret that analytics are the one of the most powerful tools we, as marketers, have access to today. Between tracking website traffic using Google Analytics to measuring the cost-per-click of your latest Facebook advertising campaign, companies have access to more information about their business and their customers than ever before. This is great news because not only does it mean that you can prove the effectiveness of your marketing, it also…

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7 Sales Analytics Metrics Every Company Should Be Monitoring

All businesses are looking to increase sales, right? We’ve certainly never encountered a business who’s told us that they would like to decrease sales. Whether your busienss is suffering from a decrease in sales or just looking to kick it into higher gear, sales analytics metrics are the first step towards increasing your sales. Sales analytics metrics exist to help you understand the effectiveness of your current sales process. Understanding your current process and the…

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What is the Difference Between Business Intelligence and Business Analytics?

Business intelligence and business analytics both revolve around how a business can tap into available data to improve its decision-making. However, many people are unsure what separates the two terms, if anything. In this post, we’ll explain the difference between business intelligence and business analytics so you know what each of them is referring to and what that means for your own business. We will examine two different viewpoints. The first involves how…

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6 Tips to Create the Perfect Data Dashboard

So you’ve taken the plunge and you’re diving into setting up a data dashboard (and hopefully several) to track your business, operations, financial, and/or marketing metrics and KPIs. Your problem now is that you’ve got SO MANY OPTIONS! We understand. In today’s digital world, we’ve got an information overload. We can track almost anything so thinking about adding all of that to a data dashboard is a little overwhelming. The trick is being…

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Cyfe is awesome. It connects to nearly every tool a marketer would need, and lets you work with custom integrations for the stuff that doesn’t yet connect automatically.

Source: Capterra

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Cyfe is awesome. It connects to nearly every tool a marketer would need, and lets you work with custom integrations for the stuff that doesn’t yet connect automatically.

Source: Capterra

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I have read and agree to the Terms of Use.

Cyfe is awesome. It connects to nearly every tool a marketer would need, and lets you work with custom integrations for the stuff that doesn’t yet connect automatically.

Source: Capterra

Start Your 14 Day Free Trial

I have read and agree to the Terms of Use.

Cyfe is awesome. It connects to nearly every tool a marketer would need, and lets you work with custom integrations for the stuff that doesn’t yet connect automatically.

Source: Capterra

Start Your 14 Day Free Trial

I have read and agree to the Terms of Use.